Building a Predictable Real Estate Business in 3 Simple Steps

By Erin Catron

I thrive at the intersection of real estate and relationships especially when it comes to our team.

If you’re wondering how to stay on top of your real estate business, I can help you. The key is maintaining predictability. That’s why I’m here today to share three expert strategies to help you build a predictable real estate business:

1. Know your numbers. One of the most crucial aspects of running a successful real estate business is knowing your numbers. Some agents don’t treat our business like a business, which leads to a lot of missed opportunities. Understanding our numbers and taking care of opportunities is crucial in real estate.

2. Use a reliable system. If you’re wondering how you can effectively track your numbers, the key is to use a reliable system. At the Catron team, we use Sisu, a system that tracks everything—how many appointments we’ve set, how many people we’ve met, how many contracts we’ve written, and how many contracts we’ve closed. By having a system that can track all that data, you can understand how your business is doing, which enables you to predict how things may look in the future.

3. Engage with people. Having a system and knowing your numbers is not enough—you have to put in the effort. Start with basic conversations to engage with potential clients. Conversations often lead to appointments, and when you meet those clients, you have the opportunity to get them under contract. So don’t hesitate to make those calls and meet clients. The more consistent you are, the more deals you’ll get to close.

These are some of the strategies we employ at The Catron Team to stay on top of our business, set goals, and reach our desired results. If you have any questions about these processes or systems, please feel free to reach out to us at (918)-396-8247. We would love to help you be one of the best-performing agents in the real estate industry. We look forward to hearing from you!